Innovative A/B Testing Guide: Design for Disruption

Innovative A/B Testing Guide: Design for Disruption

The Art and Science of A/B Testing in eCommerce Imagine you’re an artist. Your canvas is the digital storefront, and every stroke—the color of a button, the placement of an image—is meticulously crafted. Now, what if you had a tool to test which of your creative...
Designing Innovative Pricing Optimization Models

Designing Innovative Pricing Optimization Models

Decoding the Pricing Optimization Model: A Design Perspective Pricing. It’s that elusive sweet spot that designers and creative teams often find themselves grappling with. The balance between justifying the price tag of your innovative masterpiece and ensuring it...